At 29 years old, Sonya Keshwani was working in the media field, traveling the world, and living her most stylish life, when she received a breast cancer diagnosis. After losing her hair to chemotherapy, she was simply told to “buy a wig and deal with it.” She quickly realized that wigs were not only uncomfortable to wear, they were in authentic to her style.
Sonya started searching for stylish and comfortable head coverings online but could only find chemo beanies that made her look and feel like a sick person. “If I wouldn’t wear this as a healthy person, why would I wear this while sick?!”, she thought to herself.
What Sonya needed was luxe turban that was designed for the woman in her – not the patient in her. So, she decided to bring her vision to life with the help of her mother’s sewing machine.
After each round of chemotherapy, Sonya visited a fabric store next to her infusion center, and brought home fabric samples. She experimented with her sewing machine and created styles that transformed how she got dressed in the mornings and the way she saw herself in the mirror.
Her personal collection of turbans grew during chemotherapy and became her inspiration to launch StyleEsteem Wardrobe. Fashion became Sonya’s secret weapon in self-preservation. StyleEsteem became the way to share that superpower and help others find their authentic self through style, too.